Leverage customer insights and increase your partner and customer loyalties using a smart product recommendation system.
Click-through rate is considered one of the most important conversion metrics. We give you the tools to double it.
Build more interactive apps by providing personalised offers, thus increasing sales.
Optimise search results and personalise recommendations for individual users. This will make customers stay longer and increase your CTR. Increasing your click-through rate will also increase your conversion rates. Research shows that If you can increase your CTR by 2x then your conversion rate should increase by 50 percent.
Specialise recommendations per industry and maximise efficiency. Using a knowledge graph, we can further specialise the recommendations by industry and no longer stay a generic recommendation system. The engine utilises user-generated data including text descriptions and images for precise recommendations of fast-changing content. It then finds the best fit per individual user by matching the attributes of the user and offering.
One of our clients wanted to increase the CTR and conversion rate of their customers’ sites. We solved this problem by providing them with a recommendation engine based on deep learning and graph data science.
Our solution achieved an average of 40% increased CTR by personalising the in site content and providing relevant recommendations tailored to each user’s preferences. The result was more engagement by users and in the case of ecommerce an increase in basket size and/or conversion rates with personalised product suggestions.
The integration was quick and easy for products, content and search, through the use of a simple API.
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